Kia Quoris launched in Dubai

Al Majid Motors launches new flagship Kia in the UAE

By Shahzad Sheikh

Kia Quoris launched in Dubai

Kia Motors’ UAE dealer, Al Majid Motors Co last night launched the all-new flagship contender from Kia, the Quoris, its first ever rear-wheel drive luxury saloon.

What does Quoris mean? Well it’s supposed to convey solidity, luxury, safety and high-technology. We thought it meant ‘Cor blimey – all that for the money?!’ How much? It ranges from AED180k-220k ($49k-60k).

The similarities to BMWs (with a hint of Maserati) are not entirely coincidence we suspect, as this is a car aimed at taking on 7 series segment cars but for 3 series money. It comes with a 3.8-litre V6 engine putting out 294bhp through an eight-speed automatic.

Kia Quoris launched in Dubai

It’s claimed to have even weight distribution, a stiff body shell and is packed with technology and gadgets. There’s a 12.3-inch LCD instrument panel, haptic feedback steering-wheel mounted controls, separate rear climate controls, two 9.2-inch screens for rear entertainment and a 17-speaker sound system.

There’s adaptive lights, collision warning radars, cameras, adaptive cruise control with full all-round view, head-up display, air suspension on 18-inch alloys.

Mr. Mohammed Khader, President of Al Majid Motors, said: ‘Kia has undergone an impressive transformation that has positioned itself as a leader in several categories. The new Kia Quoris is the most recent revelation that will leave consumers with heightened appreciation for the brand and we foresee high demand for the vehicle in the region.’

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